Backlinks are a primary part of internet promotion, and if you are not doing everything you can to increase them, you will battle to get traffic to your site. A backlink is a link aiming back to your site from another website. You need to be doing something every day to increase your backlinks in order to boost your website rankings, so underneath I have laid out seven ways of getting free backlinks, plus two paid ways.
Free Backlinks
1. Article promotion. If you are reading this article on an article ezine, you will see a resource box at the bottom. This contains links to my sites. If you can write articles twice a week or more, and present them to many directories, you will increase your backlinks rapidly.
2. Blogging. Setting up a blog is free and it’s fun. Each time you post, provide a link to your site and after that submit it to social bookmarking websites. This will get you more than a few valuable backlinks to your blog and to your site every time you post. Search engines love blogs so do this as much as probable.
3. Blog Commenting. Look for other people’s blogs and post helpful comments. This is only valid if you post in blogs that permit links back to your site. Also, do properly read the post and make genuine comments, otherwise you could be accused of spamming.
4. Forums. Use time in online forums that are relevant to your business, and make sure you have a signature containing a hyperlinked keyword phrase to your site. Nearly all forums posts stay online for a extensive time so this can give you backlinks for years. Of course, it’s important that you get properly involved in forums, providing useful data and asking genuine questions. Spammers are marked very quickly and you could be banned if you just use them purely for the backlinks.
5. Link exchange. Ask other site owners if you can exchange links, by giving a link to their website on yours and vice versa. This is known as reciprocal linking, which is not quite as influential as one-way linking, but is still worth while, especially if your link partner has a high page rank.
6. Press releases. Drive out a press release every time you provide a new product or service, or have some appealing news. Press releases contain links to your website that can create traffic right away and in future.
7. Write Testimonials. If you join a business that has just launched, and are asked to write a testimonial, do it. These will be used in their sales pages and stay around for a long time, giving you valuable traffic. When you get the chance, offer to write testimonials for other people in exchange for a backlink.
Paid for backlinks
1. Purchase Ezine Ads. If you purchase advertising in online magazines you will get a backlink to your site. Buying numerous ads will save cash and time because you will only need one acquisition to be in several magazines.
2. Purchase ads on blogs. You can offer to pay for a text link on someone else’s blog, and if they have a frequent readership this can give you huge exposure for your site as well as increased backlinks.
The above thoughts are the mainly well known ways to get backlinks, but you ought to constantly use your imagination to get as many free backlinks as you can (rightfully of course). If you do this regularly you will find your site rankings just keep moving up.
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